Where Heritage Meets Modern Storytelling

Internal creative leadership during transition, guiding campaigns, working with agency partners, and ensuring cohesive storytelling across all brand touchpoints.

The Partnership

Serving as internal creative lead during a period of transition, I guided campaigns, managed agency partners, and ensured seamless storytelling across every touchpoint and building a unified brand world rooted in heritage and expressed through contemporary culture.

Agency Partners: Assembly London.

Agency Partners: Assembly London