About me:
I’m a Creative Director & Film Director based in New York and Los Angeles, working across fashion, footwear, and lifestyle brands. My thinking and point of view are rooted in culture, guiding work that builds cohesive brand worlds through campaign systems, film, photography, and motion.
My approach is shaped by a cinematic sensibility and editorial discipline, with an emphasis on long-form thinking and visual coherence. Campaigns, still imagery, and motion are developed together as part of a unified system, allowing brands to communicate with clarity and consistency across touchpoints.
My work includes creative direction and film for brands such as Aerosoles, Stetson, Ralph Lauren, Frye, and 7 For All Mankind, spanning campaigns, photography, and motion across digital and physical environments.
My foundation was built within luxury-focused creative agencies, developing work for fashion houses such as Jimmy Choo, Brioni, Ermenegildo Zegna, Cole Haan, Versace, and Miu Miu. That experience later expanded into leading full-scale brand rethinks and creative elevation efforts for major retailers including David’s Bridal and Lord & Taylor.
Today, I work independently with brands and collaborators who value clarity, restraint, and a considered point of view, developing work where every image, frame, and story contributes to a larger, cohesive whole.